We invite you to a one-of-a-kind, interactive experience in New York City to celebrate Jennifer Lopez’s most iconic moments.

“We all make promises to ourselves and one another, they are meant to be forever.”
— Jennifer Lopez

Experience the ultimate reveal.

Join the journey on Friday, September 27th from 10:00 AM to 6:00 PM EST. The event is open to the public. Please arrive early to secure your place in line.

34 Little West 12th, Ground Floor

*No food, drinks, large bags or backpacks will be permitted for entry

Thank you



Terms & conditions apply – Entry to the event is not guaranteed, under 16’s must be accompanied by an adult.

Full Terms & conditions can be found here

Jennifer Lopez Promise Event Terms and Conditions
The Promoter is SA Designer Parfums Limited of Amertrans Park, Bushey Mill Lane, Watford, Herts, WD24 7JG.
Event will take place from 10am-6pm on Friday 27th September 2019.
Event will be held at 34 Little West 12th Street, Ground Floor, located between Washington Street and Greenwich Street, New York City.
The Event is an experiential exhibit and is expected to last around 15-20 minutes. WARNING: Perfume is potentially allergenic. Promoter is not responsible for any allergies or sensitivity or injury arising from any attendee participating in the Event.
Upon entering the Event, you consent to interview(s), photography, audio recording, video recording and its/their release, publication, exhibition, or reproduction to be used for news, web casts, promotional purposes, telecasts, advertising, inclusion on websites, social media, or any other purpose by Promoter and its affiliates and representatives. Images, photos and/or videos may be used to promote similar Promoter events in the future. You release Promoter, its officers, employees and agents, and each and all other persons involved in the Event, from any liability connected with the taking, recording, digitizing, or publication and use of interviews, photographs, computer images, video and/or or sound recordings.
Entry to the Event is free, but capacity is limited and therefore entry is not guaranteed. The Promoter reserves the right to refuse entry to any one for any reason in its sole and absolute discretion.
It is anticipated that there will be long lines to enter the Event which will be on a strictly first come, first served basis. The Promoter reserves the right to turn attendees away from the Event.
The Promoter reserves the right to immediately remove anyone from the Event at any time, if they engage in disruptive behavior or in a manner with intent to annoy, abuse, threaten or harass.
Anyone under 16 years of age must be accompanied by an adult in order to enter the Event.
The Promoter will not be liable for reimbursing travel, accommodation, or any other expenses incurred by attendees in relation to the event.
The Promoter reserves the right to cancel or modify the Event at any time, including reducing the hours it is open to the public.
The Promoter reserves the right to conduct security searches including, but not limited to, searches of bags or other belongings of attendees of the Event and by seeking admission to the Event, attendees consent to such searches being made.
To the fullest extent permitted by applicable law, the Promoter hereby excludes and disclaims: (a) all liability for loss, injury or damage to persons or property at the Event; (b) all indemnities, warranties, representations, terms and conditions (whether express or implied); and (c) any actual or alleged indirect loss or consequential loss howsoever arising suffered by any attendee or any loss of profits, anticipated profits, savings, loss of business revenue, loss of business, loss of opportunity, loss of goodwill, or any other type of economic loss (whether direct or indirect).
Notwithstanding the foregoing, and only if applicable, any compensation for loss or damage to personal property brought to the Event notwithstanding the exclusions above will be limited to the actual cost of repair or replacement (whichever is lower), taking into consideration wear and tear.
These terms and conditions shall be construed in accordance with and are governed by the laws of the State of New York, without regard to its choice of law provisions. The federal and state courts of the State and County of New York shall have exclusive jurisdiction to settle any disputes arising in connection with these terms and conditions (including any non-contractual terms).
The Promoter reserves the right to amend these terms and conditions from time to time in its sole discretion.

Welcome to the Shaneel Group’s privacy policy.

The network of websites operated by the Shaneel Group includes, but is not limited to, those located at www.shaneel.com, www.designerparfums.com, www.jenniferlopezbeauty.com, www.parfumsscherrer.com, www.ghostfragrances.com, www.naomi-campbell-perfumes.com and www.fragranceexpert.com

The Shaneel Group respects your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our websites (regardless of where you visit them from) and tell you about your privacy rights and how the law protects you.

This privacy policy is provided in a layered format so you can click through to the specific areas set out below. Alternatively, you can download a pdf version of the policy here: [LINK]. Please also use the Glossary to understand the meaning of some of the terms used in this privacy policy.













This privacy policy aims to give you information on how the Shaneel Group collects and processes your personal data through your use of its websites, including any data you may provide through the websites when you sign up to our newsletters, purchase a product or service or take part in a competition.
This website is not intended for children (i.e. people under the age of 18) and we do not knowingly collect data relating to children.
It is important that you read this privacy policy together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy policy supplements other notices and privacy policies and is not intended to override them.


The Shaneel Group is made up of different legal entities, details of which can be found here: www.shaneel.com/companies This privacy policy is issued on behalf of the Shaneel Group so when we mention Shaneel, “we”, “us” or “our” in this privacy policy, we are referring to the relevant company in the Shaneel Group responsible for processing your data. We will let you know which entity will be the controller for your data when you purchase a product or service with us. Shaneel Enterprises Limited is the controller and responsible for this website.

We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact the DPO using the details set out below.


If you have any questions about this privacy policy or our privacy practices, please contact our DPO in the following ways:
Full name of DPO: Mr Hetal Shah
Email address: [email protected]
Postal address: Amertrans Park, Bushey Mill Lane, Watford, Herts, WD24 7JG
Telephone number: 01923 204450

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.


We keep our privacy policy under regular review. This version was last updated on 18th September 2018. Historic versions can be obtained by contacting us.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.


This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.


Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

  • Identity Data includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth and gender.
  • Contact Data includes billing address, delivery address, email address and telephone numbers.
  • Financial Data includes bank account and payment card details.
  • Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
  • Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
  • Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
  • Usage Data includes information about how you use our website, products and services.
  • Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences. We may, however, collect information about your health in certain circumstances, such as the reporting of an adverse reaction to a product.


We use different methods to collect data from and about you including through:

  • Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
  • apply for our products or services;
  • create an account on our website;
  • subscribe to our service or publications;
  • request marketing to be sent to you;
  • enter a competition, promotion or survey; or
  • give us feedback or contact us.

Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie policy, below, for further details.
Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below:
Technical Data from the following parties:
(a) analytics providers such as Google;
(b) advertising networks such as Affiliate Window; and
(c) search information providers such as Google and Bing.

  • Contact, Financial and Transaction Data from providers of technical, payment and delivery services such as Paypal.

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform the contract we are about to enter into or have entered into with you.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal obligation.
    Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.


We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.


We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. We have established the following personal data control mechanisms:


We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing).
You will receive marketing communications from us if you have requested information from us or purchased goods from us and you have not opted out of receiving that marketing.


We will get your express opt-in consent before we share your personal data with any third party for marketing purposes.


You can ask us or third parties to stop sending you marketing messages at any time by updating your subscription preferences by clicking the opt-out link on any email you receive from us or third parties.
Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product purchase, product experience or other transactions.

VIP Experience Sweepstakes

Official Rules


  1. 1 - Eligibility
    The VIP Experience Sweepstakes (the “Sweepstakes”) is open only to legal residents of the 50 United States (and the District of Columbia), who are at least sixteen (16) years old at the time of entry. Void where prohibited. Proof of residency and age may be required. Employees and directors of SA Designer Parfums Limited of Amertrans Park, Tractenberg & Co. LLC and their subsidiaries, divisions, affiliates, and advertising or promotional agencies or individuals involved with the design, production, execution or distribution of the Sweepstakes and the immediate family and household members of such individuals, are not eligible to enter or win. “Immediate family members” shall mean parents, stepparents, children, stepchildren, siblings, stepsiblings, or spouses, regardless of where they live. “Household members” shall mean people who share the same residence at least three months a year, whether related or not. In order to enter the Sweepstakes or receive a prize, you must fully comply with the Official Rules and, by entering, you represent and warrant that you agree to be bound by these Official Rules and the decisions of the Sponsor, whose decisions shall be binding and final in all respects relating to this Sweepstakes. The Sweepstakes is governed by these Official Rules and is subject to all applicable federal, state, and local laws.

  2. 2 - Sponsor and Administrator
    Sponsor: SA Designer Parfums Limited of Amertrans Park, Bushey Mill Lane, Watford, Herts, WD24 7JG.
    Administrator: Tractenberg & Co. LLC, 116 E. 16th Street, New York, NY 10003.

  3. 3 - Timing
    Sweepstakes begins September 25, 2019 at 12:01 a.m. Eastern Time and ends September 26, 2019 at 9:00 a.m. Eastern Time (“Sweepstakes Entry Period”). Administrator is the official timekeeper for this Sweepstakes.

  4. 4 - How to Enter
    During the Sweepstakes Entry Period go to promisebyjenniferlopez.com and complete the online entry form by providing your name, email address, phone number and mailing address. Limit of one (1) entry per person for the Sweepstakes. Entrants may only use one email address to enter the Sweepstakes. You are not permitted to share the same email address with another entrant. Use of any automated system to enter is prohibited and will result in disqualification. Sponsor is not responsible for lost, late, incomplete, invalid, unintelligible or misdirected entries all of which will be ineligible to win a prize. In the event of a dispute as to any entrant, the authorized account holder of the email address used to enter will be deemed to be the entrant. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. Potential winners may be required to show proof of being the authorized account holder to be awarded the prize.

  5. 5 - Winner Determination
    At approximately 10am Eastern Time on September 26, 2019, Administrator will select fifty (50) entries for the grand prize described below in a random drawing of all valid entries received. Odds of winning depend on the number of eligible entries received during the Sweepstakes Entry Period. POTENTIAL WINNERS WILL BE EMAILED AND/OR CALLED AND WILL BE REQUIRED TO RESPOND WITHIN TWO (2) HOURS. Failure to respond within two (2) hours from the time the Sponsor sent the notification will result in disqualification. If a call is placed to a potential winner, the Administrator may or may not leave a voicemail. Potential winner must follow the initial prize claim instructions and any subsequent claim instructions, or the prize will be forfeited in its entirety. Sponsor’s decisions as to the administration and operation of the Sweepstakes and the selection of potential winners are final and binding in all matters related to the Sweepstakes. Limit of one (1) prize per person for the entire Sweepstakes.


  7. 7 - Verification of Potential Winners
    In the event: (a) potential winner cannot be reached for whatever reason within the stated time frame; (b) potential winner declines or cannot accept, receive or use the prize for any reason; (c) of noncompliance with the above or within any of the aforesaid time periods, (d) potential winner is found to be ineligible to enter the Sweepstakes or receive the prize, or (e) potential winner cannot or does not comply with the Official Rules, the potential winner shall be disqualified and an alternate potential winner may be selected, at Sponsor’s sole discretion, from among the other eligible entries received. Sponsor reserves the right to modify the notification procedures in connection with the selection of alternate potential winner, if any.

  8. 8 - Grand Prizes
    Fifty (50) grand prizes will be awarded. Each prize winner will receive a VIP Experience at the Promises by Jennifer Lopez pop up shop (the “Event”) for winner and one (1) guest. Winner and guest will be required to be at the Promises by Jennifer Lopez pop up shop located at 34 Little West 12th Street, NYC on Thursday September 26, 2019 at 9:00pm Eastern. The Event will run for approximately 45 minutes. Each winner will also have the chance to purchase product.

If winner is unable to attend the Event on the stated date and time the prize will be forfeited and no alternative prizing will be provided. Prize does not include and transportation to or from the Event. Guest must be 16 or older. Winner and guest will each be required to show valid state issues identification to enter the Event. If a prize-related event is unable to take place as scheduled, for reasons such as cancellation, preemption, postponement or unavailability, including for weather, or for any reason beyond the control of the Sponsor, their sole responsibility to the winner will be to award the remaining available elements of the prize and no substitution or compensation will be provided for the unawarded elements of the prize. If the Event is canceled or postponed, no other consideration or prize will be provided. Sponsor in its sole discretion, reserves the right to deny entry to or to remove the winner and/or guest if either engages in disruptive behavior or in a manner with intent to annoy, abuse, threaten or harass any other person at the Event.

No cash equivalent for the prize, prize is non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute the listed prize for one of equal or greater value for any reason. Winner is responsible for all taxes and fees associated with prize receipt and/or use. All federal, state, and local tax liabilities, as well as any other costs and expenses not specified herein as being awarded are the sole responsibility of the Winner. Prize will be awarded only if the potential prize winner fully complies with these Official Rules.

  1. 9 - Entry Conditions and Release
    Each entrant agrees to: (a) comply with and be bound by these Official Rules and the decisions of Sponsor and Administrator which are binding and final in all matters relating to this Sweepstakes; (b) defend, indemnify, release and hold harmless the Sponsor, Administrator, JLO Holding Company, LLC and their respective parent, subsidiary, and affiliated companies, celebrities, and any other person and organization responsible for sponsoring, fulfilling, administering, advertising or promoting the Sweepstakes, and all of their respective past and present officers, directors, employees, agents and representatives (collectively, the “Released Parties”) from and against any and all claims, expenses, and liability, including but not limited to negligence and damages of any kind to persons and property, including but not limited to invasion of privacy (under appropriation, intrusion, public disclosure of private facts, false light in the public eye or other legal theory), defamation, slander, libel, violation of right of publicity, infringement of trademark, copyright or other intellectual property rights, property damage, or death or personal injury arising out of or relating to a participant’s entry, creation of an entry or submission of an entry, participation in the Sweepstakes, acceptance, possession, attendance at, defect in, delivery of, inability to use, use or misuse of prize (including any travel or activity related thereto) and/or the broadcast, exploitation or use of entry. Each winner acknowledges that all prizes are awarded as-is without warranty of any kind.

  2. 10 - Publicity
    Except where prohibited or restricted by law, winner’s acceptance of prize constitutes the winner’s agreement and consent for Sponsor and any of its designees to use and/or publish winner’s entry, full name, city and state of residence, photographs or other likenesses, pictures, portraits, video, voice, testimonials, biographical information (in whole or in part), and/or statements made by winner regarding the Sweepstakes or Sponsor, worldwide and in perpetuity for any and all purposes, including, but not limited to, advertising, trade and/or promotion on behalf of Sponsor, in any and all forms of media, now known or hereafter devised, including, but not limited to, print, TV, radio, electronic, cable, or World Wide Web, without further limitation, restriction, compensation, notice, review, or approval.

  3. 11 - General Conditions
    Sponsor and its subsidiaries, affiliates, divisions, partners, representatives, agents, successors, assigns, employees, officers and directors shall not have any obligation or responsibility, including any responsibility to award any prize to entrants, with regard to: (a) entries that contain inaccurate information or do not comply with or violate the Official Rules; (b) entries, prize claims or notifications that are lost, late, incomplete, illegible, unintelligible, damaged or otherwise not received by the intended recipient, in whole or in part, due to computer, human or technical error of any kind; (c) entrants who have committed fraud or deception in entering or participating in the Sweepstakes or claiming the prize; (d) telephone, electronic, hardware, software, network, Internet or computer malfunctions, failures or difficulties; (e) any inability of the winner to accept the prize for any reason; (f) if a prize cannot be awarded due to delays or interruptions due to Acts of God, natural disasters, terrorism, weather or any other similar event beyond Sponsor’s reasonable control; or (g) any damages, injuries or losses of any kind caused by any prize or resulting from awarding, acceptance, possession, use, misuse, loss or misdirection of any prize or resulting from participating in this Sweepstakes or any promotion or prize related activities. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be (a) tampering with the entry process or the operation of the Sweepstakes, or with any Website promoting the Sweepstakes; (b) acting in violation of the Official Rules; or (c) entering or attempting to enter the Sweepstakes multiple times through the use of multiple email addresses or the use of any robotic or automated devices to submit entries. If Sponsor determines, in its sole discretion, that technical difficulties or unforeseen events compromise the integrity or viability of the Sweepstakes, Sponsor reserves the right to void the entries at issue, and/or terminate the relevant portion of the Sweepstakes, including the entire Sweepstakes, and/or modify the Sweepstakes and/or award the prize from all eligible entries received as of the termination date.

  4. 12 - Limitations of Liability
    The Released Parties are not responsible for: (a) any incorrect or inaccurate information, whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Sweepstakes; (b) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (c) unauthorized human intervention in any part of the entry process or the Sweepstakes; (d) technical or human error in the administration of the Sweepstakes or the processing of registrations; or (e) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt or use or misuse of any prize. If for any reason an entrant’s registration is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another entry in the Sweepstakes. No more than the stated number of each prize will be awarded.

  5. 13 - Disputes
    Entrant agrees that: (a) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes, or any prizes awarded, shall be resolved individually, without resort to any form of class action; (b) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes, or any prizes awarded, shall be resolved exclusively by the United States District Court or the appropriate New York State Court located in New York County, New York; (c) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys’ fees; and (d) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of New York, without giving effect to any choice of law or conflict of law rules (whether of the State of New York or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of New York.

  6. 14 - Sweepstakes Results
    For Sweepstakes results, send a written request to VIP Experience Sweepstakes – Winners List c/o Tractenberg & Co. LLC, 116 E. 16th Street, New York, NY 10003. Requests for the Winners List must be received by December 15, 2019.